(300x250) Ad Campaign by Google

We all know advertising space is huge for all kinds of websites. Whether it's a blog, website, or shopping destination, real estate for ad space is very important to generate revenue. Getting a bid for $.10 CPC vs. $10.00 CPC is a huge deal and can really make the difference at the bottom line, so creating quality ads to convey a message in all our short attention spans is huge.

Here is an example of a Google 300x250 ad that I saw populated on Mashable. This is a really catchy ad with some basic components that all good publishers and advertisers should look at. Keep in mind that information and this factor of "catchiness" varies based on the type of ad you have. You can change from skyscraper, to leaderboard, to the infamous 300x250. And after that, you need to focus on content, color, and most importantly - placement.

I'm talking too much about advertisment and ad space now. Take it as a lesson - while people are still predominantly on websites (though now migrating to mobile devices) on-page advertisements are going to be a huge industry. Nice touch, Google.

Posted via email from A blog by George Dy